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Get NotifiedGet an authority score based on backlink profile, referring domains, and domain trust signals
See the total number of backlinks pointing to the domain from across the web
Check how many unique domains link to the site — quality over quantity
Verify backlink diversity by checking how many unique IP addresses link to the domain
Check your competitors' DA scores and compare them side-by-side with yours
Check any domain instantly. No account required, no limits on quick checks
Domain Authority is one of the most important metrics in SEO. It tells you how strong a website's backlink profile is and how likely it is to rank in Google.
For link building: Always check a site's DA before pursuing a backlink. A link from a DA 60 site is worth far more than ten links from DA 10 sites. But DA alone isn't enough — you also need to verify that the linking page is actually indexed by Google.
For competitor analysis: Compare your DA with competitors to understand the gap. If competitors have DA 50 and you're at DA 20, you'll need a sustained link building campaign to compete for the same keywords.
Pro tip: make sure your pages are actually indexed. Use IndexFlow to check and fix your indexing status. Unindexed pages can't build authority.
Domain Authority (DA) is a score from 0 to 100 that predicts how likely a website is to rank in search engine results. It's based on factors like the number and quality of backlinks, referring domains, and overall link profile. Higher scores mean stronger ranking potential.
The DA score is calculated by analyzing the domain's backlink profile — including total backlinks, referring domains, referring IPs, and link quality. The raw domain rank (0-1000 scale) is normalized to a 0-100 scale for easy comparison.
DA 0-20: New or small websites. DA 20-40: Growing sites with some authority. DA 40-60: Established sites with solid backlink profiles. DA 60-80: Authoritative websites. DA 80-100: Top-tier domains (Google, Wikipedia, Amazon). Most small businesses should aim for DA 30-50.
1) Build high-quality backlinks from relevant, authoritative sites. 2) Remove or disavow toxic/spammy backlinks. 3) Create valuable content that naturally attracts links. 4) Improve internal linking structure. 5) Ensure your site is technically sound (fast, mobile-friendly, secure). DA improves slowly — focus on consistent link building over months.
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